Compare Truthset to Affinity Solutions head to head on Blurbs

Blurbs comparison of Truthset and Affinity Solutions

Learn about how these Data Enrichment and Addressability vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

Truthset

"Provides accurate consumer data for marketing success."

Focused on Customer Data Infrastructure & Identity Resolution .

Truthset ensures data accuracy for marketers. Validates data across sources, revealing discrepancies and reducing waste. Offers unbiased scores, so marketers can trust demographic targeting. Simplifies audience building and activation. Enables marketers to align data quality with campaign goals, improving overall performance with actionable insights.

Full Blurb

Affinity Solutions

"Transforms consumer data into actionable marketing insights."

Affinity Solutions offers marketers a way to understand consumer behavior, providing data-driven insights to improve strategy and outcomes. They use purchase data from millions of cards to deliver market intelligence that helps in campaign optimization and customer loyalty programs.

largest consumer purchase dataset

Affinity Solutions claims that they provide unique access to the largest deterministic consumer purchase dataset in the U.S., allowing detailed insights into consumer behavior.

real-time data accuracy

Affinity Solutions claims that their real-time data updates offer unparalleled accuracy for understanding customer behavior and targeting audiences effectively.

comprehensive actionable insights

Affinity Solutions claims that they provide enriched, data-driven insights enabling smarter business decisions regarding market share, brand health, and customer loyalty.