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Blurbs comparison of Insider and Ortto
Learn about how these Customer Data Platform (CDP) vendors stack up against each other by checking out our blurbs, claims, and case studies.
Insider
"Facilitating individualized customer experiences across channels."
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Insider simplifies cross-channel marketing with autonomous tools and AI. It streamlines customer engagement by orchestrating journeys, predicting behaviors, and enabling seamless personalization across web, email, SMS, and more. Marketers leverage Insider to maintain agility, adapt efforts in real-time, and drive customer interactions that convert.
Leader Across 10 Categories
Insider claims that G2 rated it as the #1 Leader across 10 categories for Winter’25.
Highly Rated by Gartner
Insider claims it received the highest scores in Gartner's Magic Quadrant for Personalization Engines.
Top Scores in Forrester
Insider claims to be a Leader in Forrester's Cross-Channel Campaign Management with perfect ratings.
Ortto
"Consolidates marketing automation, customer data, and analytics"
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Ortto integrates marketing automation, customer data, and analytics into a single platform. It helps marketers create data-driven campaigns across email, SMS, and more. Its platform connects easily with existing tools and offers intuitive dashboards for real-time insights. This reduces complexity and empowers businesses to act rapidly.
Seamless integration capabilities
Ortto claims that it can seamlessly integrate with CRM, website, or other tools you use, offering a one-stop marketing platform.
Data-driven omnichannel engagement
Ortto claims that it supports omnichannel engagement powered by AI, integrating all customer data with no-code solutions.
Proven success in growth
Ortto claims that it drives remarkable growth, achieving a 79% above industry open rate and significant increases in reviews and subscriptions.