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Blurbs comparison of AppsFlyer and SAP
Learn about how these Data, Analytics and Insights vendors stack up against each other by checking out our blurbs, claims, and case studies.
AppsFlyer
"Provides detailed marketing performance insights with privacy."
Focused on App Measurement .
AppsFlyer gives marketers robust data across multiple platforms while ensuring user privacy. It tracks user actions, optimizes creative outputs using AI, and safeguards against ad fraud. By integrating with thousands of partners, it enables informed decision-making across iOS, Android, and web, helping marketers improve acquisition, engagement, and return on investment.
privacy-first approach
AppsFlyer claims that its privacy-first approach protects user data while providing reliable, actionable insights to businesses.
comprehensive fraud protection
AppsFlyer claims that its fraud protection solution ensures marketing budgets are only spent on valid, revenue-generating engagements.
AI-powered creative optimization
AppsFlyer claims that its AI-powered Creative Optimization solution helps businesses build winning creative strategies based on performance data.
SAP
"Unites AI, data, applications to transform business."
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SAP helps marketers by integrating AI and data to streamline operations, making smart decisions faster. It offers solutions that unify enterprise data in one platform, enhancing business insights and enabling seamless cross-functional workflows. This creates an adaptable, data-driven marketing approach suitable for rapid changes in the digital landscape.