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Blurbs comparison of Hunch and Pencil
Learn about how these Creative Management vendors stack up against each other by checking out our blurbs, claims, and case studies.
Hunch
"Automates cross-channel ad creation and deployment."
Focused on Measurement & Optimization and Workflow & Production .
Hunch integrates data, creative, and media to streamline ad campaigns across social media platforms. By automating creative production and optimizing ad management, it simplifies the otherwise complex process of running personalized, multi-market campaigns. It's particularly beneficial for marketers looking to scale advertising efforts with minimal manual input.
Who are your typical customers?
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Travel & Hospitality
Media & Entertainment
How do you collect and monitor consumers and their data?
Cookies
Behavioral
Is your platform CCPA and GDPR compliant?
Only GDPR
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
Live chat
Email support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Digital Advertising
Measurement
What is your pricing model?
Subscription-based
Performance-based pricing
Faster creative testing
Hunch claims that their AI solutions enable faster creative testing, leading to increased advertising performance and efficiency.
Automated creative production
Hunch claims that their platform automates creative production processes, helping teams scale creative velocity and meet creative demands on autopilot.
Hyper-localized advertising
Hunch claims their platform enables hyper-localized advertising, delivering personalized and relevant offers down to the street level, improving engagement and results.
Pencil
"Generate custom ads using AI and integration."
Focused on Workflow & Production .
Pencil leverages generative AI to streamline ad creation. By automating 90% of the design process, it frees marketers to focus on creativity. The platform collaborates with major media integrations like Meta and YouTube. Real-time insights help refine ad performance. It's suitable for both small brands and large enterprises.
Increased ad performance
Pencil claims that ads generated with their platform perform 2x better, backed by over $1B of ad spend.
Efficiency through AI
Pencil claims that their AI handles 90% of the work, enhancing user creativity and focus on critical aspects.
Enterprise-grade security
Pencil claims that their 'No Train' policy ensures proprietary data remains exclusive, offering bespoke model training.