Compare Adelaide Metrics to Adjust head to head on Blurbs

Blurbs comparison of Adelaide Metrics and Adjust

Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

Adelaide Metrics

"Measures media quality with attention metrics"

Focused on Ad Verification & Viewability .

Adelaide helps marketers assess media quality by using attention metrics like AU. It evaluates cross-channel media placements, predicting which are more likely to capture attention. Marketers can use this to reallocate spend towards better-performing ads, optimizing their campaigns based on a standardized 0–100 efficiency score.

Omnichannel metric

Adelaide claims that AU is an omnichannel metric proven to measure media quality more accurately than any existing metric.

Machine learning optimization

Adelaide claims that AU uses a machine learning model trained to outperform outcomes, reducing waste and getting better results.

Programmatic activation

Adelaide claims that AU is available everywhere – display, OLV, walled gardens, CTV, linear, and podcasts – with programmatic activation through DSPs.

Full Blurb

Adjust

"Measure and analyze app performance across platforms."

Focused on App Measurement .

Adjust helps marketers by providing detailed measurement and analytics tools across multiple platforms, including mobile, web, and CTV. It enhances user engagement through savvy targeting and uses automation to streamline marketing efforts, while protecting data from fraud. Its AI-driven tools offer marketers clear insights and operational efficiency.

Unlimited measurement capabilities

Adjust claims that they offer unlimited measurement across mobile, web, CTV, PC, and console, enabling comprehensive data analysis.

Real-time fraud prevention

Adjust claims that they proactively protect data and budgets from mobile ad fraud, ensuring secure advertising investments.

AI-driven, smarter decisions

Adjust claims that their AI-driven measurement improves decision-making, enhancing campaign effectiveness and increasing ROI.