Compare NoFraud to Adelaide Metrics head to head on Blurbs

Blurbs comparison of Adelaide Metrics and NoFraud

Learn about how these Ad Verification and Ad Fraud vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

NoFraud

"Fraud prevention solution for eCommerce transactions."

Focused on eCommerce & Transactional Fraud Prevention .

NoFraud helps marketers by preventing fraudulent transactions in eCommerce. It uses AI and human review to make real-time decisions on each order, blocking fraudsters while approving legitimate purchases. This minimizes chargebacks and false positives, saving merchants time and enhancing customer satisfaction.

Increased approval rates

NoFraud claims that they drastically increase approval rates while keeping pricing more competitive than other solutions.

Seamless integration process

NoFraud claims that their integration is so seamless it works out of the box with zero changes to your workflow.

International fraud expertise

NoFraud claims that they help businesses extend internationally by managing fraud detection in markets with no prior experience needed.

Full Blurb

Adelaide Metrics

"Measures media quality with attention metrics"

Focused on Ad Verification & Viewability .

Adelaide helps marketers assess media quality by using attention metrics like AU. It evaluates cross-channel media placements, predicting which are more likely to capture attention. Marketers can use this to reallocate spend towards better-performing ads, optimizing their campaigns based on a standardized 0–100 efficiency score.

Omnichannel metric

Adelaide claims that AU is an omnichannel metric proven to measure media quality more accurately than any existing metric.

Machine learning optimization

Adelaide claims that AU uses a machine learning model trained to outperform outcomes, reducing waste and getting better results.

Programmatic activation

Adelaide claims that AU is available everywhere – display, OLV, walled gardens, CTV, linear, and podcasts – with programmatic activation through DSPs.