Compare Adelaide Metrics to adloox head to head on Blurbs

Blurbs comparison of Adelaide Metrics and adloox

Learn about how these Ad Verification and Ad Fraud vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

Adelaide Metrics

"Measures media quality with attention metrics"

Focused on Ad Verification & Viewability .

Adelaide helps marketers assess media quality by using attention metrics like AU. It evaluates cross-channel media placements, predicting which are more likely to capture attention. Marketers can use this to reallocate spend towards better-performing ads, optimizing their campaigns based on a standardized 0–100 efficiency score.

Omnichannel metric

Adelaide claims that AU is an omnichannel metric proven to measure media quality more accurately than any existing metric.

Machine learning optimization

Adelaide claims that AU uses a machine learning model trained to outperform outcomes, reducing waste and getting better results.

Programmatic activation

Adelaide claims that AU is available everywhere – display, OLV, walled gardens, CTV, linear, and podcasts – with programmatic activation through DSPs.

Full Blurb

adloox

"Ad verification and analytics for advertisers."

Focused on Ad Verification & Viewability and Ad Fraud Prevention .

Adloox helps marketers by providing ad verification and insights to improve brand safety, battle ad fraud, and optimize campaign performance. It integrates with all major tools for seamless analysis and protection, offering detailed reporting to ensure every ad dollar is well spent.

Advanced brand safety measures

Adloox claims that their brand safety solution prevents ads from appearing near inappropriate content, protecting brand image.

Comprehensive fraud prevention

Adloox claims that their fraud prevention tech stops fraudulent traffic at its root, enhancing campaign ROI by eliminating inefficiencies.

Unique attention measurement system

Adloox claims that their attention score allows advertisers to compare with industry benchmarks, setting a new standard for the market.