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Blurbs comparison of Earnest Analytics and Alida
Learn about how these Data, Analytics and Insights vendors stack up against each other by checking out our blurbs, claims, and case studies.
Earnest Analytics
"Transforms raw data into actionable consumer insights"
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Earnest Analytics helps marketers by using comprehensive consumer data sources to predict trends, benchmark competitors, and track performance. It provides real shopper data, cutting down on guesswork and offering a clear view into customer behaviors and market changes. A toolbox for informed, data-driven decision-making without unnecessary complications.
High accuracy revenue predictions
Earnest Analytics claims that their data has a 90% accuracy rate for revenue surprises, setting them apart in the market.
Analyst-validated data context
Earnest Analytics claims that their industry expert analysts track and validate data for skews, offering more than just numbers.
Real-time consumer insights
Earnest Analytics claims their data allows for real-time marketing and merchandising adjustments, avoiding reliance on quarterly reports.
Alida
"Create engaged communities for customer feedback insights."
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Alida helps marketers by creating engaged communities for collecting actionable customer feedback. This provides data directly from opted-in users. Marketers can quickly iterate campaigns, refine product designs, and enhance customer experiences using ongoing insights generated from these communities. It simplifies data collection, breaking down silos to offer a clarified view of customers.
Community-Centered Approach Advantage
Alida claims that its community-centered approach enables faster and reliable customer feedback at scale.
Access & Quality Assurance
Alida claims that it provides always-on access to opted-in samples, ensuring a response rate of 25-60%.
Scalable Research & Insights
Alida claims that their platform allows testing and validating with representative audiences without constraints.