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Blurbs comparison of VEIL Global Technologies and Anura
Learn about how these Ad Verification and Ad Fraud vendors stack up against each other by checking out our blurbs, claims, and case studies.
VEIL Global Technologies
"Identify, monitor, and optimize traditional broadcast ads"
Focused on TV/CTV Ad Verification and CTV Measurement .
VEIL Global Technologies connects digital and broadcast ad strategies for better media management. They use real-time ad verification through watermarking. This helps marketers precisely track their TV ads. With a single watermarking standard, they remove the hassle of using multiple technologies. Marketers gain clear insight into ad performance.
Superior monitoring capabilities
VEIL Global Technologies claims that it monitors thousands of TV stations across North America 24/7 for content and advertisements containing the Veil watermark to definitively identify customer ads as they run in real-time.
Comprehensive watermarking solutions
VEIL Global Technologies claims that it is dedicated to establishing a single set of watermarking technologies that serve as end-to-end solutions, catering to multiple constituents, precluding the need to insert different watermarks for different use cases for advertising and content.
Accurate ad verification
VEIL Global Technologies claims that it solves a problem plaguing the advertising and content industries for over twenty years by providing accurate ad verification, in contrast to highly inaccurate fingerprinting solutions.
Anura
"Detects and eliminates ad fraud for marketers."
Focused on Ad Fraud Prevention .
Anura helps marketers by identifying and removing fraudulent activity from their campaigns. It distinguishes real users from bots and fraudsters to refine data and improve return on ad spend. This results in more accurate analytics, less wasted budget, and enhanced brand protection.
Unmatched Accuracy
Anura Solutions claims that their solution has 100% accuracy when identifying fraud, outperforming competitors.
Superior Thoroughness
Anura Solutions claims to find 200-300% more fraud than their competitors, providing a more comprehensive protection against fraudulent activities.
Robust Analytics
Anura Solutions claims to offer detailed analytics and proof of fraud, enabling clients to make data-driven decisions and optimize their campaigns.