Compare VEIL Global Technologies to OpenAP head to head on Blurbs

Blurbs comparison of VEIL Global Technologies and OpenAP

Learn about how these Connected TV (CTV) vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

VEIL Global Technologies

"Identify, monitor, and optimize traditional broadcast ads"

Focused on TV/CTV Ad Verification and CTV Measurement .

VEIL Global Technologies connects digital and broadcast ad strategies for better media management. They use real-time ad verification through watermarking. This helps marketers precisely track their TV ads. With a single watermarking standard, they remove the hassle of using multiple technologies. Marketers gain clear insight into ad performance.

Superior monitoring capabilities

VEIL Global Technologies claims that it monitors thousands of TV stations across North America 24/7 for content and advertisements containing the Veil watermark to definitively identify customer ads as they run in real-time.

Comprehensive watermarking solutions

VEIL Global Technologies claims that it is dedicated to establishing a single set of watermarking technologies that serve as end-to-end solutions, catering to multiple constituents, precluding the need to insert different watermarks for different use cases for advertising and content.

Accurate ad verification

VEIL Global Technologies claims that it solves a problem plaguing the advertising and content industries for over twenty years by providing accurate ad verification, in contrast to highly inaccurate fingerprinting solutions.

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OpenAP

"Simplifying cross-publisher advanced TV audience targeting"

OpenAP unifies TV advertising by breaking down silos between publishers, screens, and currencies. They centralize audience activation, allowing advertisers to holistically target, reach, and analyze advanced audiences. The consistent ID system provides unbiased campaign insights and deduplicated reach, enhancing media planning and measurement across the fragmented TV landscape.