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Blurbs comparison of InMarket and Epsilon
Learn about how these Audience Data & Enhancement vendors stack up against each other by checking out our blurbs, claims, and case studies.
InMarket
"Links brands with consumers in real time"
Focused on Audience Targeting & Data Activation .
InMarket enhances marketing by using real-time data to connect brands and consumers right when it matters. They optimize ad spending and drive measurable growth through real-time marketing techniques. InMarket's platform enables marketers to effectively bridge consumer intent with actual purchases, creating seamless connections across various media channels.
Data-Driven Insights
INMARKET claims that their platform is powered by 60+ Petabytes of data to help discover what matters most for actionable consumer insights.
Real-Time Optimization
INMARKET claims that their real-time optimization engine improves in-flight media effectiveness by up to 10x compared to industry benchmarks.
Precise Targeting
INMARKET claims that their AI-Driven Predictive and Real-Time Omnichannel Activation generates average CTRs 5x higher than industry benchmarks.
Epsilon
"Data-driven marketing focused on measurable results."
Focused on Customer Data Infrastructure & Identity Resolution .
Epsilon delivers precise marketing by leveraging customer data insights. They offer tailored strategies that drive business outcomes. With a focus on tangible results, Epsilon helps marketers cut through the clutter and optimize campaigns. The platform's strength lies in its ability to integrate data effectively across channels.
Outcome-focused marketing superiority
Epsilon claims that they lead in outcome-based marketing strategies improving client campaign results.
Advanced data analytics technology
Epsilon claims that they use cutting-edge data analytics to ensure precise audience targeting.
Comprehensive personalization solutions
Epsilon claims that their personalization techniques increase customer engagement and conversion rates.