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Blurbs comparison of Basis and Smartyads
Learn about how these Demand Side Platforms (DSP) vendors stack up against each other by checking out our blurbs, claims, and case studies.
Basis
"Automates digital advertising processes for efficiency gains."
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Basis Technologies streamlines digital ad campaigns by uniting teams and automating workflows. It connects disparate systems, simplifies billing, and integrates various ad channels into a single platform. Users see increased productivity, reduced manual steps, and faster media operations, all essential for today's complex advertising landscape.
Increased Productivity
Basis Technologies claims that its platform increases workforce productivity by 30% by reducing time, steps, and errors.
End-to-End Automation
Basis Technologies claims that its platform automates the entire digital advertising process from planning to measurement.
Centralized Collaboration
Basis Technologies claims that its centralized system enhances collaboration by connecting teams, vendors, and documents.
Smartyads
"Manage and optimize programmatic ad campaigns effortlessly"
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SmartyAds lets marketers control programmatic ad spending through precision targeting and comprehensive DSP and SSP tools. It simplifies campaign management across multiple formats, ensuring brand-safe and effective monetization. The platform's versatility helps brands reach desired audiences efficiently, improving return on ad spend without the usual hassles.
Industry-leading programmatic infrastructure
SmartyAds claims that their full-stack programmatic infrastructure optimizes advertising and monetization for businesses.
Advanced demand-side solutions
SmartyAds claims that their Demand Side Platform drives KPI-focused, omnichannel buying for effective user engagement.
Superior monetization platforms
SmartyAds claims that their Supply Side Platform maximizes publisher yield with integrated monetization solutions.