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Blurbs comparison of Cipio and Pencil
Learn about how these vendors stack up against each other by checking out our blurbs, claims, and case studies.
Cipio
"Creates AI-powered UGC video ads for brands."
Focused on Content and Production Tools .
CIPIO helps marketers by automating the creation of user-generated content (UGC) video ads with AI. It connects brands with enthusiastic creators, ensuring authentic content without the usual hassle. Brands can focus on their messaging while CIPIO handles creator selection, video approval, and overall content management smoothly.
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Healthcare & Life Sciences
Travel & Hospitality
How do you collect and monitor consumers and their data?
N/A
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
Live chat
Email support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
Digital Advertising
What is your pricing model?
Subscription-based
Pay-per-use
Tiered pricing
Powerful AI integration
CIPIO claims that they combine human creativity with AI brilliance, propelling brands to new heights with UGC for organic and paid needs.
Boost sales significantly
CIPIO claims that they can help boost sales by 3x, maintain ROAS without content fatigue, and cut production time by 74%.
Authentic UGC content
CIPIO claims to elevate content with their UGC Marketplace, a comprehensive solution for sourcing authentic user-generated content that enhances engagement and builds trust.
Pencil
"Generate custom ads using AI and integration."
Focused on Workflow & Production .
Pencil leverages generative AI to streamline ad creation. By automating 90% of the design process, it frees marketers to focus on creativity. The platform collaborates with major media integrations like Meta and YouTube. Real-time insights help refine ad performance. It's suitable for both small brands and large enterprises.
Increased ad performance
Pencil claims that ads generated with their platform perform 2x better, backed by over $1B of ad spend.
Efficiency through AI
Pencil claims that their AI handles 90% of the work, enhancing user creativity and focus on critical aspects.
Enterprise-grade security
Pencil claims that their 'No Train' policy ensures proprietary data remains exclusive, offering bespoke model training.