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Blurbs comparison of OpenX and Hellothere
Learn about how these Data Enrichment and Addressability vendors stack up against each other by checking out our blurbs, claims, and case studies.
OpenX
"Facilitates efficient ad transactions via programmatic platform."
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OpenX helps marketers streamline ad transactions by ensuring fair interactions between buyers and sellers. It’s designed to manage audience targeting across various channels like CTV while emphasizing transparency and environmental responsibility. Its platform supports vast data integration, enabling scalable audience reach and program execution in a more democratic and open manner.
Innovative ad targeting
OpenX claims that its omnichannel targeting capabilities extend across all channels, including CTV, and are fully interoperable with any data set and identity type, ensuring clients reach their audiences at scale today and in the future.
Independent & transparent
OpenX claims that as an independent technology company, it has been cultivating a fair and transparent value exchange between sellers and buyers since 2008, ensuring the success of its clients and the open web.
Sustainable & responsible
OpenX claims that as the first Net-Zero verified adtech company and the first SSP to launch Impact PMPs powered by Givsly, its approach to responsible media helps clients and partners reduce their environmental impact and support social initiatives while driving tangible business results.
Hellothere
"Transform site visitors into actionable leads instantly"
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HelloThere streamlines the process of capturing visitor details by swapping out traditional contact forms for interactive widgets. It simplifies the engagement with site visitors through short questions, funneling their info into its CRM. Seamless CRM integrations offer flexibility for marketers managing new data inflows.
Better lead conversion rate
HelloThere claims that they convince 40% more website visitors on average to provide their contact details, compared to your old and boring contact form.
Integrated CRM features included
HelloThere claims that their built-in CRM allows you to collect, manage, and communicate detailed customer data without additional cost.
Advanced analytics for insights
HelloThere claims that their analytics dashboard helps analyze visitor answers to improve business decisions and lead conversion.