Are they VC funded?
OpenX has received funding from various venture capital firms.
Do they do retargeting?
OpenX offers services that include programmatic advertising, which inherently employs retargeting strategies.
Are they CCPA-compliant?
Information on their website mentions that they are compliant with the California Consumer Privacy Act (CCPA).
Do they do marketing automation?
There is no evident information about OpenX offering marketing automation services.
Do they have fortune 500 clients?
On their website, they mention working with a number of Fortune 500 companies.
Do they assist in buying of media?
OpenX provides a platform for real-time bidding on advertising spaces, which assists in the buying of digital media.
Do they help optimize marketing mix?
OpenX provides advertising solutions that can potentially aid in optimizing a company's marketing mix.
Have they existed more than 5 years?
OpenX was founded in 2007, which means they have been in existence for over a decade.
Do they prove effectiveness with data?
OpenX provides ad performance statistics and analytics to their clients.
Do they help acquire and retain customers?
OpenX offers ad exchange services that can help businesses reach their target audience and acquire customers.
Are they a content personalization solution?
There is no evident information about OpenX offering content personalization services.
Do they specifically offer email and SMS marketing services?
OpenX primarily focuses on programmatic advertising and does not specifically offer email and SMS marketing services.
Are they a CDP that segments and acts on customer data and behavior?
OpenX is not a Customer Data Platform; it is primarily an ad exchange platform.
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