Compare Amobee to Novel head to head on Blurbs

Blurbs comparison of Amobee and Novel

Learn about how these Display & Programmatic vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

Amobee

"Unified advertising across TV, digital, and social"

Amobee helps marketers unify their advertising efforts across TV, CTV, digital, and social. The platform integrates planning, buying, and measurement into a single workflow. It leverages AI to boost performance and offers insights for better decision-making. It’s a comprehensive solution for modern media challenges.

proprietary data intelligence

Amobee claims that its platform offers proprietary data intelligence to power big ideas and drive better marketing decisions.

unified cross-screen optimization

Amobee claims to be the only unified advertising platform for TV, CTV, digital and social, optimizing campaigns across all screens.

AI-powered audience insights

Amobee claims its AI-led strategies leverage advanced audience insights to drive marketing KPIs and optimize media investments.

Full Blurb

Novel

"Build digital wallet passes for eCommerce and retail."

Novel enables marketers to connect with customers via Apple and Google wallet passes, directly on their phones. By using push notifications, marketers can bypass crowded email inboxes and SMS, driving engagement without needing a separate app. It's straightforward to integrate with tools like Shopify and expand loyalty programs.

Higher read rate

Novel claims that their push notifications have a higher read rate than Email & SMS, ensuring better customer engagement.

Seamless integration

Novel claims that their wallet passes easily integrate with existing retention tools for effortless customer engagement.

Loyalty enhancement

Novel claims that their multi-level pass configurations enhance loyalty programs for increased customer retention.