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Blurbs comparison of Adentro and Unacast
Learn about how these In-Store Marketing & Measurement vendors stack up against each other by checking out our blurbs, claims, and case studies.
Adentro
"Links online marketing with physical location visits."
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Adentro connects the dots between digital engagement and actual store visits. It bridges online marketing efforts with foot traffic data by using WiFi logins to collect visit information. This helps build customer profiles and define targeted marketing segments, supporting businesses that rely on in-store customer presence.
data collection
Adentro Inc claims that they easily collect customer data with branded personalized WiFi access for businesses.
customer targeting
Adentro Inc claims that they can reach the right customers using their nearly 100 million verified profiles network, covering 1 in 5 US adults.
analytics insights
Adentro Inc claims that they provide powerful analytics and insights to help businesses better understand and engage their customers.
Unacast
"Offers comprehensive location intelligence and foot traffic data."
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Unacast provides actionable location data that helps marketers track real-world consumer behavior. It creates detailed audience segments and market insights, enabling targeted advertising and strategic planning. The platform uses machine-learning to turn raw data into clear intelligence, helping marketers navigate complex consumer landscapes effortlessly.
Vast Location Data Coverage
Unacast claims that it offers comprehensive location data covering millions of commercial points of interest worldwide to provide insights into human mobility patterns and consumer behavior.
Advanced Analytics Capabilities
Unacast claims that its AI-powered location insights platform and machine learning models enable advanced analytics and data visualization for better business decisions.
Privacy-Enhancing Technology
Unacast claims that it employs privacy-enhancing technologies to ensure data privacy and GDPR compliance while providing valuable location intelligence solutions.