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Blurbs comparison of Agility Ads and OpenAP
Learn about how these Connected TV (CTV) vendors stack up against each other by checking out our blurbs, claims, and case studies.
Agility Ads
"Simplifies converting leads into paying customers"
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Permanent Redirect focuses on turning interest into action for marketers. It helps them capture potential leads, nurture them intelligently, and convert them into actual customers. The platform offers users multiple ways to streamline and optimize this conversion process, making adjustments based on clear data rather than blind guesses.
Persona targeting benefits
Agility Digital claims that they reach only the desired target personas, providing precise audience targeting across all ad channels.
Integrated measurement
Agility Digital claims that their platform offers deep, integrated measurement of advertising performance across all channels and touchpoints.
Unified platform
Agility Digital claims that their unified platform integrates all aspects of precision advertising, from audience data to media buying and optimization.
OpenAP
"Simplifying cross-publisher advanced TV audience targeting"
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OpenAP unifies TV advertising by breaking down silos between publishers, screens, and currencies. They centralize audience activation, allowing advertisers to holistically target, reach, and analyze advanced audiences. The consistent ID system provides unbiased campaign insights and deduplicated reach, enhancing media planning and measurement across the fragmented TV landscape.