Compare incrmntal to Upstack Data head to head on Blurbs

Blurbs comparison of incrmntal and Upstack Data

Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

incrmntal

"Uncovers true ad effectiveness without user data."

Focused on Incrementality .

INCRMNTAL helps marketers measure ad impact without needing user-level data. It continuously analyzes campaigns, allowing ad spend to keep going without interruption. Using causal data science, it gauges what truly moves the needle across iOS, Android, and other channels. This approach lets marketers allocate budgets based on real impact, not assumptions.

Causal Analytics Approach

INCRMNTAL claims that its measurement platform utilizes causal data science and anomaly detection to accurately identify marketing changes and determine campaign effectiveness without relying on user-level data.

Privacy-Focused Measurement

INCRMNTAL claims that its platform enables privacy-led marketing measurement without the need for any user-level data, addressing the challenges of a privacy-first world.

Cross-Platform Capabilities

INCRMNTAL claims that its platform can measure performance across various channels, including iOS, Android, Web, TV, Influencer Marketing, and Out-of-Home, without relying on personal identifiable information (PII) or user-level data.

Full Blurb

Upstack Data

"Identifies hidden visitors to recover revenue"

Upstack Data helps marketers identify and leverage hidden website visitors to recover lost revenue. It uses advanced tracking and identity resolution to recognize anonymous visitors and send personalized messaging, boosting conversions. The platform integrates with tools like Klaviyo and Meta for enhanced data-driven marketing strategies.

Improved data accuracy

Upstack Data claims that their session enrichment and CAPI perform 35% better than competitors, improving data accuracy.

Enhanced audience tracking

Upstack Data claims that they improve audience recognition by up to 60% with their Identity Resolution and PersistentID+.

Higher ROI performance

Upstack Data claims their platform boosts Klaviyo ROI with 45% more abandonment capture, enhancing email marketing effectiveness.