Compare Amobee to Viant head to head on Blurbs

Blurbs comparison of Amobee and Viant

Learn about how these Demand Side Platforms (DSP) vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

Amobee

"Unified advertising across TV, digital, and social"

Amobee helps marketers unify their advertising efforts across TV, CTV, digital, and social. The platform integrates planning, buying, and measurement into a single workflow. It leverages AI to boost performance and offers insights for better decision-making. It’s a comprehensive solution for modern media challenges.

proprietary data intelligence

Amobee claims that its platform offers proprietary data intelligence to power big ideas and drive better marketing decisions.

unified cross-screen optimization

Amobee claims to be the only unified advertising platform for TV, CTV, digital and social, optimizing campaigns across all screens.

AI-powered audience insights

Amobee claims its AI-led strategies leverage advanced audience insights to drive marketing KPIs and optimize media investments.

Full Blurb

Viant

"Facilitates omnichannel ad campaigns without third-party cookies"

Viant uses a people-based DSP to help marketers execute omnichannel ad campaigns across platforms without relying on third-party cookies. Leverage first-party data and engage audiences across emerging channels like CTV and digital out-of-home. Measure everything from a single platform to inform future decisions and refine strategies.

Technology Driven by People

Viant claims that their digital advertising technology is powered by people, combining cutting-edge technology with human expertise for optimal results.

Pioneering People-Based Advertising

Viant claims to be a pioneer in people-based advertising, providing solutions to move beyond third-party cookies and walled gardens.

Omnichannel Marketing Solutions

Viant claims to offer advanced omnichannel marketing solutions, enabling advertisers to reach target audiences across various channels, including CTV, digital audio, digital out-of-home, and in-game advertising.