Blurbs Logo

Blurbs comparison of OpenX and EPom
Learn about how these Demand Side Platforms (DSP) vendors stack up against each other by checking out our blurbs, claims, and case studies.
OpenX
"Facilitates efficient ad transactions via programmatic platform."
.
OpenX helps marketers streamline ad transactions by ensuring fair interactions between buyers and sellers. It’s designed to manage audience targeting across various channels like CTV while emphasizing transparency and environmental responsibility. Its platform supports vast data integration, enabling scalable audience reach and program execution in a more democratic and open manner.
Innovative ad targeting
OpenX claims that its omnichannel targeting capabilities extend across all channels, including CTV, and are fully interoperable with any data set and identity type, ensuring clients reach their audiences at scale today and in the future.
Independent & transparent
OpenX claims that as an independent technology company, it has been cultivating a fair and transparent value exchange between sellers and buyers since 2008, ensuring the success of its clients and the open web.
Sustainable & responsible
OpenX claims that as the first Net-Zero verified adtech company and the first SSP to launch Impact PMPs powered by Givsly, its approach to responsible media helps clients and partners reduce their environmental impact and support social initiatives while driving tangible business results.
EPom
"Streamlines ad serving and programmatic advertising setup"
.
Epom Adtech Solutions offers ad networks and brands a tailored set of tools for launching ad serving platforms and programmatic advertising solutions quickly. They focus on setup speed and customization for ad formats, offering deep data insights. Their white-label options give flexibility and control over branding and functionality.