Compare Pubmatic to theviewpoint head to head on Blurbs

Blurbs comparison of Pubmatic and theviewpoint

Learn about how these Connected TV (CTV) vendors stack up against each other by checking out our blurbs, claims, and case studies.

Full Blurb

Pubmatic

"Streamlining programmatic advertising for buyers and sellers."

PubMatic helps marketers navigate the chaotic ad tech environment with an integrated, omnichannel platform. It provides transparency, control, and efficiency across media supply chains. By consolidating monetization and customer acquisition tactics, marketers can optimize reach while maintaining cost controls.

cross-channel capabilities

PubMatic claims that their integrated, omnichannel platform delivers better business outcomes for clients across the open internet.

yield maximization

PubMatic claims that their holistic tech solution for publishers helps maximize yield while providing essential insights.

campaign effectiveness

PubMatic claims their buyer platform built for efficiency and transparency helps get closer to target consumers and maximize campaign ROI.

Full Blurb

theviewpoint

"Connects CTV sellers with buyers efficiently"

TheViewPoint connects sellers with buyers in the CTV landscape by automating processes and providing transparency. Sellers can boost revenue through both direct and programmatic deals. Buyers gain access to premium inventory, bypassing unnecessary middlemen. This connection optimizes ad budgets and enhances operational efficiency.

Unlock opportunities and automation

TheViewPoint claims that its technology connects supply and demand partners, offering cutting-edge solutions for unprecedented automation.

Maximize revenue and demand

TheViewPoint claims that sellers can maximize revenue through industry-leading monetization features and access unique demand from top partners.

Direct access to publishers

TheViewPoint claims that buyers have a direct route to premium publishers, bypassing middlemen to optimize budget and access premium inventory.