Adswizz

"Optimizes digital audio ads, for publishers and advertisers."

This company creates tools for better-targeted, monetized digital audio ads, helping publishers and advertisers optimize revenue and listenership without affecting the listening experience.
AUDIO MONETIZATION
DIGITAL AUDIO ADVERTISING
PODCAST MONETIZATION
IN-STREAM AD INSERTION
AUDIO CAMPAIGN MANAGEMENT
AUDIO DEMAND SIDE PLATFORM
AUDIO SUPPLY SIDE PLATFORM

BlurbSTAR Case Study
Hyundai & AdsWizz
Hyundai boosts awareness and leads using programmatic audio ads.
This profile remains unclaimed. Blurbs can only offer a partial, unverified case study.
1.
Situation
Hyundai Turkiye aimed to boost brand awareness and encourage consideration for their IONIQ 6 EV through a programmatic campaign but needed to address measurement limitations of in-game audio ads.
2.
Task
Hyundai teamed up with AdsWizz and Innocean to measure the success of their in-game audio ads and enhance the campaign with additional retargeting touchpoints.
3.
Action
Hyundai integrated AdsWizz’s AudioPixel to track conversions from audio ads and used Second Screen Retargeting to serve companion display ads to users who heard the audio ads, ensuring consistent messaging.
4.
Result
The campaign saw a 1.3% in-game audio to test drive conversion rate, a 6.3% companion banner click-through rate, and generated over 8,000 leads, proving audio ads’ effectiveness in programmatic campaigns.
The Blurbs 20
20 Frequently Asked Questions
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Adswizz
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