This company lets marketers create quizzes, calculators, and chatbots to engage users, collect leads, and integrate data with various tools. It's straightforward and doesn't require coding skills.
Used Outgrow to generate 82,705 leads effectively.
82,705
Leads generated
248,000
Visits to quiz
This profile remains unclaimed. Blurbs can only offer a partial, unverified case
study.
1.
Situation
Online Retailer Needed Specific Solutions
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Prominent retailer needing improved targeting
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Desired better understanding of customer needs
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Aimed to increase product-specific conversions
Golf Avenue, aprominent online retailer of golfing equipment, required asolution that could help customers find the most suitable equipment for them. They needed away to understand their customers' preferences better and segment leads according to different product preferences. This would allow them to target users more effectively and increase conversions.
2.
Task
Create Personalized User Experiences
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Needed interactive, engaging solution
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Plan to generate and segment leads
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Survey user golf habits/preferences
To address these needs, Golf Avenue needed to create an interactive and engaging solution that could provide users with valuable insights. This involved building aquiz that would ask potential leads targeted questions about their golfing habits and preferences. The expected outcome was to generate leads, track their preferences, and optimize marketing efforts based on detailed customer profiles.
3.
Action
Used Outgrow to Create Quiz
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Developed interactive quiz 'Guess Your Handicap'
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Used Outgrow’s no-code templates
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Asked relevant user-specific golf questions
Golf Avenue employed Outgrow to develop an interactive quiz named 'Guess Your Handicap.' The quiz asked users relevant questions such as the number of birdies they make, lost golf balls, and lengths of their hits. Utilizing Outgrow's pre-built templates, Golf Avenue was able to swiftly set up the quiz without needing to code, effectively reducing both time and development costs.
4.
Result
Significant Increase in Leads and Traffic
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Generated 82,705 leads and 248,000 visits
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Achieved a 33% conversion rate
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Enhanced customer targeting and satisfaction
The interactive quiz was amonumental success. Golf Avenue generated more than 82,705 leads from over 248,000 visits, with aremarkable conversion rate of 33%. The quiz not only provided personalized golfing tips to users but also segmented them based on their responses, allowing Golf Avenue to target different segments more effectively with relevant products and offers. This initiative bolstered customer loyalty and improved overall customer satisfaction.
Keywords
GOLF AVENUE
INTERACTIVE QUIZ
OUTGROW
LEAD GENERATION
CONVERSION RATE
CUSTOMER SEGMENTATION
TARGETED MARKETING
The Blurbs 20
20 Frequently Asked Questions
Are they VC funded?
There is no mention of venture capital funding in the information provided.
Do they do retargeting?
The description does not mention any retargeting features.
Are they CCPA-compliant?
The information provided does not specify whether they are CCPA-compliant.
Do they do marketing automation?
They mention workflows and integration with over 1000 tools, which implies marketing automation capabilities.
Do they have fortune 500 clients?
The information provided does not specify whether they have Fortune 500 clients.
Do they help optimize marketing mix?
Their tools help in acquiring and converting leads, which can be part of optimizing the marketing mix.
Have they existed more than 5 years?
The age of the company is not mentioned in the provided information.
Do they prove effectiveness with data?
They mention intelligent analytics and data integration to get customer insights.
Do they help acquire and retain customers?
The tools are designed to help in acquiring leads and converting them, which indicates customer acquisition and retention.
Are they a content personalization solution?
They offer personalized content options like quizzes, calculators, and chatbots.
Do they specifically offer email and SMS marketing services?
The description does not mention email and SMS marketing services specifically.
Are they a CDP that segments and acts on customer data and behavior?
They are not described as a Customer Data Platform (CDP) that specifically segments and acts on customer data and behavior.
Outgrow has not completed The Blurbs 20 Questions.
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