This company helps e-commerce sites transform product images into engaging videos, auto-synced with popular music. These videos can be easily shared on social media platforms like Instagram and TikTok. The goal is to increase engagement and sales through eye-catching video content. The platform supports seamless integration with various e-commerce platforms and offers tools for analytics and customization.
These are public claims Blurbs AI believes to have been made by Whatmore.
Personalized video experience
Whatmore claims that it offers ahyper-personalized video experience tailored to match each brand's unique style, ensuring their colors and aesthetic shine through.
Seamless integration
Whatmore claims that it offers easy integration, whether you have aShopify store or not, bringing convenience straight to your doorstep with their Shopify app or personalized onboarding.
Comprehensive analytics
Whatmore claims to provide detailed analytics, allowing brands to easily overview their performance or delve into engagement and conversion metrics with daily updates and product-specific analysis.
AI POWERED VIDEO COMMERCE
SHOPPABLE VIDEOS
E-COMMERCE VIDEO CONTENT
INSTAGRAM ADS MAKER
TIKTOK ADS MAKER
VIDEO SHOPPING INTEGRATION
WORKS WITH SHOPIFY
VIDEO CONTENT PERSONALIZATION
DETAILED ANALYTICS DASHBOARD
MOOD-MATCHED MUSIC INTEGRATION
BlurbSTAR Case Study
Philips India & Whatmore
Philips boosted sales with shoppable videos.
3X
Increase in Conversion Rate
20%
Increase in Average Order Value
This profile remains unclaimed. Blurbs can only offer a partial, unverified case
study.
1.
Situation
Philips India's Online Presence
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Philips sought to replicate marketplace engagement.
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Aimed to boost direct website sales.
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Partnered with Whatmore for immersive experience.
Philips, arenowned global brand, aimed to elevate their online presence in India by enhancing customer engagement on their website, similar to marketplaces like Myntra, Flipkart, and Amazon. Despite strong online sales, Philips wanted to offer an immersive shopping experience to increase conversion rates and boost sales directly on their site. To achieve this, Philips teamed up with Whatmore through ANS Commerce.
2.
Task
Enhance Website Engagement
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Implement shoppable videos throughout the website.
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Match engagement levels of top marketplaces.
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Drive higher customer engagement and sales.
Philips India's goal was to create amore engaging and immersive shopping experience on their website by integrating shoppable videos. They needed aseamless solution to display product videos in various sections of the site, including the homepage and product pages. The challenge was to match the engaging shopping experience provided by leading online marketplaces, thereby increasing customer engagement and driving higher conversion rates.
3.
Action
Implement Shoppable Videos
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Deployed videos on homepage and product pages.
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Included ‘Add to Cart’ and ‘Buy Now’ buttons.
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Showcased detailed product views and tutorials.
Whatmore deployed shoppable videos across Philips India’s website. These videos were strategically placed on the homepage, category pages, and individual product pages. The videos showcased detailed product views, user-generated content, tutorials, and reviews with embedded ‘Add to Cart’ and ‘Buy Now’ buttons. This approach provided an interactive and immersive experience, allowing visitors to make quick purchasing decisions and navigate through products effortlessly.
4.
Result
Significant Sales Uplift
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Conversion rate tripled with video integration.
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20% increase in Average Order Value.
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Enhanced customer engagement and sales.
By integrating Whatmore's shoppable videos, Philips India achieved remarkable results. The conversion rate from these videos was three times higher than the website’s average. The average order value (AOV) saw asubstantial 20% increase from video sessions. This not only bolstered Philips’ sales but also provided an engaging and convenient shopping experience to its customers, turning passive browsers into active buyers.
Keywords
SHOPPABLE VIDEOS
PHILIPS INDIA
CUSTOMER ENGAGEMENT
CONVERSION RATE
AVERAGE ORDER VALUE
IMMERSIVE SHOPPING EXPERIENCE
ECOMMERCE
WHATMORE
VIDEO MARKETING
ONLINE SALES BOOST
The Blurbs 20
20 Frequently Asked Questions
Are they VC funded?
There is no information provided about VC funding.
Do they do retargeting?
The company focuses on shoppable videos and enhancing website conversions, with no mention of retargeting features.
Are they CCPA-compliant?
There is no information provided about CCPA compliance.
Do they do marketing automation?
The focus is on video creation and integration, with no explicit mention of marketing automation.
Do they have fortune 500 clients?
The clients mentioned are not identified as Fortune 500 companies.
Do they help optimize marketing mix?
The service is specifically targeted at enhancing conversions through shoppable videos, not optimizing the overall marketing mix.
Have they existed more than 5 years?
There is no information provided on the company’s founding date or age.
Do they prove effectiveness with data?
The website provides detailed analytics and mentions data-backed performance metrics.
Do they help acquire and retain customers?
Their solutions aim to boost engagement and conversions, which helps in acquiring and retaining customers.
Are they a content personalization solution?
The platform offers hyper-personalization features tailored to match the brand’s unique style.
Do they specifically offer email and SMS marketing services?
There is no mention of email and SMS marketing services.
Are they a CDP that segments and acts on customer data and behavior?
They are not described as a Customer Data Platform (CDP); they primarily focus on video content creation and integration.
Whatmore has not completed The Blurbs 20 Questions.
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