Social Media Management

Edgar

"Organizes, schedules, and automates social media posts."

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Updated 2 months ago

This tool helps businesses manage their social media by automating the process of creating, scheduling, and posting content. It saves time by allowing users to load evergreen content, which the system can automatically re-share, ensuring a consistent social presence. This way, businesses can focus more on engaging with their audience and less on manually posting content. The tool also offers insights into how posts are performing, helping users refine their strategies effectively. Ultimately, it streamlines social media management into an easy, efficient process.

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Primary Vertical

Social Media Management

SOCIAL MEDIA MANAGEMENT

CONTENT SCHEDULING

EVERGREEN CONTENT LIBRARY

AUTOMATION TOOLS

REAL TIME INSIGHTS

AUDIENCE ENGAGEMENT

CONTENT REPURPOSING

DASHBOARD MANAGEMENT

INSTAGRAM INTEGRATION

BlurbSTAR Case Study

MeetEdgar & Cancer University

MeetEdgar simplifies social media management for Cancer University.

3-4

Times content is reshared

50%

Time-saving in social media management

This profile remains unclaimed. Blurbs can only offer a partial, unverified case study.

Situation

Struggling with Social Media Management

→

Andrea needed efficient social media management.

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Existing tools were not enough for her needs.

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Sought a comprehensive organizational solution.

Andrea Wilson Woods, CEO and Co-Founder of Cancer University, faced challenges in managing her social media presence efficiently across multiple platforms. Running both for-profit and nonprofit ventures, she was overwhelmed by the time and energy required to maintain her online activities. Although she tried various tools like Buffer and HootSuite, they failed to solve her problem of efficiently organizing and repurposing content, leaving her in search of a more cohesive solution. She needed a platform that could consolidate her multiple responsibilities and streamline her social media management process.

Task

Streamlining Social Media Content

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Improve content management efficiency.

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Ensure consistent audience engagement.

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Find a platform for multi-account management.

To alleviate her workload, Andrea needed to streamline her social media content management to ensure consistent engagement with her audience. She required a tool that not only manages multiple accounts but also repurposes content effectively, ensuring that her respective audiences stay informed and engaged with new information about liver cancer research through her for-profit and nonprofit projects. Her goal was to find a system that consolidates content tasks in a single place, providing the ability for regular updates and interaction across all her channels, including those she manages for Edward Hinton, her co-founder.

Action

Adopting MeetEdgar for Optimization

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Implemented MeetEdgar for social media management.

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Utilized Content Library for content repurposing.

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Analyzed engagement for strategic content posting.

After connecting with Laura Roeder, the founder of MeetEdgar, Andrea decided to adopt MeetEdgar for her social media management needs. She was drawn to its simplicity and intuitive interface, especially the Content Library feature, which allows batch uploading and repurposing of content. Andrea leveraged this tool to schedule daily posts, ensuring consistent updates for her audience at optimal engagement times. She utilized MeetEdgar’s analytical features to experiment and learn the best content strategies, adjusting her postings based on how the audience interacts with different content pieces, which significantly optimized her social media workflows.

Result

Enhanced Engagement and Content Reach

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Significant improvement in management efficiency.

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Enhanced audience engagement and reach.

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Allowed focus on core business objectives.

Through the integration of MeetEdgar, Andrea experienced a substantial improvement in her social media management, achieving consistency across her accounts with less time invested. The ability to repurpose content not only kept her audiences engaged but also extended the reach of important liver cancer updates. Her organized approach allowed her to focus on key aspects of her mission, such as research, education, and advocacy, knowing that her social media presence was professionally maintained. By ensuring that she could fulfill her obligations more efficiently, MeetEdgar provided Andrea with the freedom to concentrate on her primary business goals.

Keywords

SOCIAL MEDIA MANAGEMENT

CONTENT REPURPOSING TOOL

MEETEDGAR CASE STUDY

ANDREA WILSON WOODS

CANCER UNIVERSITY

The Blurbs 20

20 Frequently Asked Questions

Are they VC funded?

No information is available on their site that suggests they are VC funded.

Do they do retargeting?

They are mainly focused on social media automation and there is no information suggesting they offer retargeting services.

Are they CCPA-compliant?

There is no mention of them being CCPA-compliant on their website.

Do they do marketing automation?

The primary service MeetEdgar provides is social media automation.

Do they have fortune 500 clients?

There is no information on their site indicating that they have Fortune 500 clients.

Do they assist in buying of media?

There is no evidence from their website that they offer media buying services. They are primarily focused on social media automation.

Do they help optimize marketing mix?

MeetEdgar helps optimize the marketing mix by streamlining and automating social media marketing processes.

Have they existed more than 5 years?

According to their About Us page, the business was started in 2014.

Do they prove effectiveness with data?

They have a features page where they provide some quantitative information about the increase in engagement one can expect from using their services.

Do they help acquire and retain customers?

MeetEdgar helps businesses acquire and retain customers by automating their social media platforms, which can help in maintaining constant engagement with customers and potential customers.

Are they a content personalization solution?

MeetEdgar is designed to assist with social media automation and does not seem to offer content personalization as a service.

Do they specifically offer email and SMS marketing services?

MeetEdgar is primarily a social media automation tool and does not mention email or SMS marketing services.

Are they a CDP that segments and acts on customer data and behavior?

There is no clear indication that MeetEdgar acts as a Customer Data Platform (CDP) that collects, segments, and activates customer data. It's mainly a social media automation tool.

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Edgar

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