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Google Docs cluttered with feedback.
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Complex content needs for a global client.
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Overwhelming email notifications from Google.
Untapped Digital, a specialist social media agency in London, faced difficulties while managing feedback and content approval for clients in detail-oriented and global industries. The team initially used Google Docs for content planning, which led to overwhelming complications. Corrie Jones, the founder, noticed that the process was cluttered with numerous comments and email notifications, resulting in missed feedback and inefficiencies.