This company provides aplatform that automates the collection and analysis of retail data from various sources. It streamlines supply chain operations, integrates data into existing tools for actionable insights, and helps reduce waste and improve sales. The solution ensures data security and offers real-time analytics, helping stakeholders make informed decisions for business growth.
These are public claims Blurbs AI believes to have been made by Crisp.
End-to-end EDI integration
Crisp claims that their EDI integration streamlines supply chain operations, improving speed and efficiency from sales to accounting.
Real-time actionable insights
Crisp claims that their platform provides daily insights for businesses to enhance decision-making and grow sales effectively.
Streamlined data integration
Crisp claims that their solution integrates clean data from multiple sources into cloud and on-premise systems efficiently.
CPG
INVENTORY TRACKING
POS DATA
POS INTEGRATIONS
COLLABORATIVE COMMERCE
CLEAN DATA
RETAIL DATA INTEGRATION
COLLABORATIVE COMMERCE PLATFORM
REAL-TIME ANALYTICS
SUPPLY CHAIN OPTIMIZATION
AI-DRIVEN INSIGHTS
DATA HARMONIZATION
SINGLE SOURCE OF TRUTH
GOOGLE CLOUD INTEGRATION
EDI SERVICES
BlurbSTAR Case Study
J.M. Smucker & Crisp
Precision drives Target pet aisle growth for Smucker.
65%
Seasonal sales boost.
5,000
Target-specific metrics used.
1.
Situation
Pet aisle requires precision.
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Pet aisle innovation due to changing consumer behavior.
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Demand for precise product assortment alignment.
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Katie Asleson leads optimization efforts using SOLYS.
With more shoppers treating pets like family, the pet aisle at Target represents aunique innovation hub. It mirrors grocery trends and requires precise product assortment to meet the rising expectations of pet owners. Katie Asleson, Sr. Category Analyst for J.M. Smucker’s dog treat brands, capitalizes on the SOLYS platform to boost category performance, optimize seasonal offerings, and align strategies across Target stores.
2.
Task
Elevate pet aisle category.
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Enhance category using SOLYS insights.
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Focus on data-driven product placement and strategy.
Tasked with enhancing the Target dog treats category, Katie Asleson holds the Category Captain designation. She uses over adecade of SOLYS experience to analyze store-level performance, guide product placement decisions, foster seasonal innovation, and improve omnichannel strategies. SOLYS, with its 5,000 Target-specific metrics, provides actionable insights to maintain leadership in this fast-moving category.
3.
Action
Tailor decisions with SOLYS.
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Use SOLYS for comprehensive reporting and analysis.
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Drive 65% boost in seasonal sales via targeted actions.
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Leverage omnichannel strategies based on performance data.
Utilizing SOLYS by Crisp, Katie relies on metrics for weekly reporting, planogram performance, seasonal recaps, and annual reviews. This empowers her with granular and holistic insights to stay ahead. Examples include targeted dental treat expansions, driving a65% boost in seasonal sales, and tailoring strategies using in-store and online performance data.
4.
Result
Data-driven pet aisle success.
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Achieved precise planogram planning for regional preferences...
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Optimized omnichannel performance with collaborative strateg...
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Used 5,000 metrics for tailored decisions.
The outcome is precise planogram planning that meets regional preferences and demand. By leveraging in-store and online data, Katie optimizes omnichannel category performance. Through collaboration with Target, seasonal strategies are fine-tuned for improved success each year, using 5,000 Target-specific metrics to tailor inventory and assortment decisions.
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