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Soona

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"Platform for ecommerce photo and video creation."

Case Study
Frequently Asked Questions
This platform streamlines content creation for ecommerce by providing tools for photo and video shoots, allowing users to manage and optimize visuals easily. It includes AI-driven features for efficient content production, competitive analysis, and visual performance insights. Users can book and attend virtual shoots, choose models, and receive edited assets quickly. The platform offers cost-effective and high-quality content solutions compared to traditional methods.
Soona Stated Claims
These are public claims Blurbs AI believes to have been made by Soona.
Optimized production and delivery
soona claims that they deliver production and assets 5 times faster than traditional methods, ensuring quick turnaround.
Cost-effective creative solutions
soona claims that their services cost 2/3 of traditional production methods, making quality content creation more affordable.
Unlimited and royalty-free usage
soona claims that they offer unlimited usage rights and royalty-free models, providing more flexibility and value.
CREATIVE CONTENT PLATFORM
ECOMMERCE PHOTOGRAPHY SERVICES
AI-POWERED VISUAL ANALYTICS
REAL-TIME COLLABORATION
DIGITAL ASSET MANAGEMENT
BlurbSTAR Case Study
Soona & Gales
Soona streamlined and enhanced Gales' content creation process.
This profile remains unclaimed. Blurbs can only offer a partial, unverified case study.
1.
Situation
Initial Content Creation Challenges
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Gales struggled with content creation.
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Used basic tools like an iPhone.
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Needed professional content scalability.
Gales, a shoe brand focused on innovative and comfortable designs for medical professionals, faced significant challenges in content creation. Before collaborating with Soona, Rob Gregg, Gales' Founder and CEO, managed content production using minimal resources—often just an iPhone in his apartment. This process was time-consuming, inefficient, and lacked the professional quality needed to enhance their brand's visual presence. Gales needed a more streamlined and scalable solution to effectively showcase their products on multiple channels and capture their growing audience's attention.
2.
Task
Finding a Scalable Solution
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Needed scalable content production.
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Sought a customizable platform.
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Aimed to optimize digital marketing.
Faced with content inefficiencies, Gales sought a partner that could offer a seamless, scalable solution to elevate their content production. They needed a platform that allowed them to customize shoots to their branding specifications and provided robust support features such as stylist guidance, professional models, and a user-friendly interface. The goal was to enhance the quality and volume of content, enabling Gales to participate actively and competitively in digital marketing channels, both paid and organic.
3.
Action
Transformative Partnership with Soona
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Formed partnership with Soona.
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Utilized comprehensive studio tools.
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Completed 25 successful shoots.
Gales partnered with Soona, a platform designed to streamline the content creation process for e-commerce brands. This collaboration marked a pivotal change, akin to upgrading from manual calculations to using a calculator—everything became effortless. Through Soona's intuitive online tools and professional studio capabilities, Gales was able to customize their shoots extensively. They utilized Soona's models, stylists, and various creative tools to produce high-quality content that consistently met their operational and aesthetic needs. With 25 successful shoots completed, this ongoing partnership continually fuels their content strategy.
4.
Result
Enhanced Content Quality and Growth
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Higher-quality, engaging content achieved.
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Quarter-over-quarter revenue growth.
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Reduced CPA from optimized marketing.
The collaboration with Soona resulted in remarkable improvements for Gales. They consistently managed to produce higher-quality and more engaging content that energized their website and social media channels. The ability to regularly test and refine their creative assets ensured continuous improvement and alignment with customer preferences. Consequently, Gales observed substantial quarter-over-quarter revenue growth driven by their newly optimized content strategy. The refined creative not only increased brand presence but also improved the performance of their digital marketing campaigns, significantly lowering the cost per action (CPA) on paid channels.
Keywords
CONTENT CREATION
E-COMMERCE
DIGITAL MARKETING
VISUAL CONTENT
BRAND PRESENCE
PRODUCT PHOTOGRAPHY
VIDEO CONTENT
MODELS AND STYLISTS
CREATIVE STRATEGY
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20 Frequently Asked Questions
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