AdRoll is an all-in-one platform providing digital advertising and marketing tools. It uses AI and machine learning to generate insights, optimize advertising strategies, and increase brand visibility. It offers multiple ad types, retargeting, audience segmentation, and performance analysis for businesses.
These are public claims Blurbs AI believes to have been made by AdRoll.
Trusted by many
AdRoll claims that over 140,000 companies have trusted AdRoll to drive performance they can count on.
High ROI results
AdRoll claims that they helped aclient achieve a12,280% ROI.
Automation capabilities
AdRoll claims that their one-of-a-kind automation builder can seamlessly coordinate automated campaigns across display, social, and email.
PERSONALIZED ADVERTISING
BRAND AWARENESS
INCREASE SITE VISITORS
DRIVE CONVERSIONS
RETARGETING SOLUTIONS
CROSS-CHANNEL CAMPAIGNS
BlurbSTAR Case Study
Bay Alarm Medical & AdRoll
AdRoll boosted Bay Alarm's digital growth significantly.
45%
Average increase in reach
165B
AdRoll-generated revenue for customers ($)
This profile remains unclaimed. Blurbs can only offer a partial, unverified case
study.
1.
Situation
Targeting New Audiences Effectively
Bay Alarm Medical faced challenges in sustaining continuous growth through digital marketing. Their reliance on Google ads wasn't yielding the desired results as their target audience wasn't engaging enough. Digital marketing specialist Gjenes Belamide recognized that their current efforts were not hitting the mark, especially since their customers took about aweek to make purchasing decisions after researching. This highlighted the need to find amarketing solution that could broaden their reach and target more effectively.
2.
Task
Expanding Marketing Reach
The primary task for Bay Alarm Medical was to find acomprehensive marketing platform that could extend their reach beyond Google and engage new customers more effectively. They needed aplatform that offered analytics to track marketing performance across multiple channels, simplifying campaign management, and allowing them to make data-driven decisions to continuously optimize and justify their marketing efforts.
3.
Action
Implementing AdRoll Campaigns
Bay Alarm Medical opted for AdRoll’s marketing platform to address their challenges. They launched campaigns utilizing various ad channels offered by AdRoll, including display, social, and email ads. The platform's easy-to-use dashboard enabled them to test, track, and optimize their ads efficiently. The team invested considerable time in experimenting with different strategies and retargeting prospects, all while having real-time access to their key metrics, making quick adjustments as needed, and consulting with AdRoll’s dedicated account management team for support.
4.
Result
Significant Digital Growth
The switch to AdRoll resulted in substantial improvements for Bay Alarm Medical. They experienced double-digit year-over-year growth and successfully expanded their marketing reach to connect with new audiences. The ease of tracking and optimizing their campaigns through AdRoll’s platform led to higher performance and more effective use of their marketing resources. By monitoring and adjusting their efforts, Bay Alarm Medical fortified their marketing outcomes, ensuring sustained success and continuous improvement.
Keywords
DIGITAL MARKETING
ADROLL
BAY ALARM MEDICAL
RETARGETING
MARKETING AUTOMATION
ECOMMERCE
AUDIENCE TARGETING
CAMPAIGN OPTIMIZATION
MULTI-CHANNEL MARKETING
GROWTH STRATEGIES
The Blurbs 20
20 Frequently Asked Questions
Are they VC funded?
The provided text does not mention AdRoll being funded by venture capital.
Do they do retargeting?
AdRoll explicitly offers retargeting as one of their core features to re-engage prospects and generate conversions.
Are they CCPA-compliant?
AdRoll mentions customer privacy protection and has a CCPA Notice at Collection, indicating compliance.
Do they do marketing automation?
The features listed include marketing automation capabilities to create campaigns across display, social, and email.
Do they have fortune 500 clients?
The provided text does not specify whether AdRoll has Fortune 500 clients.
Do they help optimize marketing mix?
AdRoll’s platform helps optimize the entire marketing strategy, which implies helping optimize the marketing mix.
Have they existed more than 5 years?
AdRoll has been in operation for more than 15 years according to the text.
Do they prove effectiveness with data?
AdRoll provides analytics, attribution, and performance insights, indicating they prove effectiveness with data.
Do they help acquire and retain customers?
AdRoll's services include generating site visitors, re-engaging prospects, and driving conversions, all of which help acquire and retain customers.
Are they a content personalization solution?
The primary focus is on digital advertising and marketing automation, not specifically on content personalization.
Do they specifically offer email and SMS marketing services?
AdRoll offers email marketing services but does not specifically mention SMS marketing services.
Are they a CDP that segments and acts on customer data and behavior?
While AdRoll does use customer data for audience segmentation, it is primarily a digital advertising platform, not a Customer Data Platform (CDP).
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